Sunday, January 22, 2012

Spring Fashions 2012


Early Western travelers, whether to Persia, Turkey or China frequently remark on the absence of changes in fashion there, and observers from these other cultures comment on the unseemly pace of Western fashion, which many felt suggested an instability and lack of order in Western culture. The Japanese Shogun's secretary boasted (not completely accurately) to a Spanish visitor in 1609 that Japanese clothing had not changed in over a thousand years.[2] However in Ming China, for example, there is considerable evidence for rapidly changing fashions in Chinese clothing.[3] Changes in costume often took place at times of economic or social change (such as in ancient Rome and the medieval Caliphate), but then a long period without major changes followed. This occurred in Moorish Spain during the 8th century, when the famous musician Ziryab introduced sophisticated clothing-styles based on seasonal and daily timings from his native Baghdad and his own inspiration to Córdoba in Al-Andalus.[4][5] Similar changes in fashion occurred in the Middle East from the 11th century, following the arrival of the Turks, who introduced clothing styles from Central Asia and the Far East.[6]

Crazy Trends


Within the fashion industry, intellectual property is not enforced as it is within the film industry and music industry. To "take inspiration" from others' designs contributes to the fashion industry's ability to establish clothing trends. For the past few years, WGSN has been a dominant source of fashion news and forecasts in steering fashion brands worldwide to be "inspired" by one another. Enticing consumers to buy clothing by establishing new trends is, some have argued, a key component of the industry's success. Intellectual property rules that interfere with the process of trend-making would, on this view, be counter-productive. In contrast, it is often argued that the blatant theft of new ideas, unique designs, and design details by larger companies is what often contributes to the failure of many smaller or independent design companies.
Since fakes are distinguishable by their inherent poorer quality, there is still a demand for luxury goods. And as only a trademark or logo can be copyrighted for clothing and accessories, many fashion brands make this one of the most visible aspects of the garment or accessory.
In 2005, the World Intellectual Property Organization (WIPO) held a conference calling for stricter intellectual property enforcement within the fashion industry to better protect small and medium businesses and promote competitiveness within the textile and clothing industries.

Fashion Show


The fashion industry consists of four levels: the production of raw materials, principally fibres and textiles but also leather and fur; the production of fashion goods by designers, manufacturers, contractors, and others; retail sales; and various forms of advertising and promotion. These levels consist of many separate but interdependent sectors, all of which are devoted to the goal of satisfying consumer demand for apparel under conditions that enable participants in the industry to operate at a profit.

Designer

The fashion industry is a product of the modern age. Prior to the mid-19th century, most clothing was custom made. It was handmade for individuals, either as home production or on order from dressmakers and tailors. By the beginning of the 20th century—with the rise of new technologies such as the sewing machine, the rise of global capitalism and the development of the factory system of production, and the proliferation of retail outlets such as department stores—clothing had increasingly come to be mass-produced in standard sizes and sold at fixed prices. Although the fashion industry developed first in Europe and America, today it is an international and highly globalized industry, with clothing often designed in one country, manufactured in another, and sold world-wide. For example, an American fashion company might source fabric in China and have the clothes manufactured in Vietnam, finished in Italy, and shipped to a warehouse in the United States for distribution to retail outlets internationally. The fashion industry has long been one of the largest employers in the United States, and it remains so in the 21st century. However, employment declined considerably as production increasingly moved overseas, especially to China. Because data on the fashion industry typically are reported for national economies and expressed in terms of the industry’s many separate sectors, aggregate figures for world production of textiles and clothing are difficult to obtain. However, by any measure, the industry accounts for a significant share of world economic output.
The fashion industry consists of four levels: the production of raw materials, principally fibres and textiles but also leather and fur; the production of fashion goods by designers, manufacturers, contractors, and others; retail sales; and various forms of advertising and promotion. These levels consist of many separate but interdependent sectors, all of which are devoted to the goal of satisfying consumer demand for apparel under conditions that enable participants in the industry to operate at a profit.

Fashion Trends 2


An important part of fashion is fashion journalism. Editorial critique, guidelines and commentary can be found in magazines, newspapers, on television, fashion websites, social networks and in fashion blogs.
At the beginning of the 20th century, fashion magazines began to include photographs of various fashion designs and became even more influential on people than in the past. In cities throughout the world these magazines were greatly sought-after and had a profound effect on public clothing taste. Talented illustrators drew exquisite fashion plates for the publications which covered the most recent developments in fashion and beauty. Perhaps the most famous of these magazines was La Gazette du Bon Ton which was founded in 1912 by Lucien Vogel and regularly published until 1925 (with the exception of the war years).
Vogue, founded in the US in 1892, has been the longest-lasting and most successful of the hundreds of fashion magazines that have come and gone. Increasing affluence after World War II and, most importantly, the advent of cheap colour printing in the 1960s led to a huge boost in its sales, and heavy coverage of fashion in mainstream women's magazines—followed by men's magazines from the 1990s. Haute couture designers followed the trend by starting the ready-to-wear and perfume lines, heavily advertised in the magazines, that now dwarf their original couture businesses. Television coverage began in the 1950s with small fashion features. In the 1960s and 1970s, fashion segments on various entertainment shows became more frequent, and by the 1980s, dedicated fashion shows such as Fashion-television started to appear. Despite television and increasing internet coverage, including fashion blogs, press coverage remains the most important form of publicity in the eyes of the fashion industry.
However, over the past several years, fashion websites have developed that merge traditional editorial writing with user-generated content. Online magazines like iFashion Network, and Runway Magazine, led by Nole Marin from America's Next Top Model, have begun to dominate the market with digital copies for computers, iPhones and iPads. Example platforms include Apple and Android for such applications.
A few days after the 2010 Fall Fashion Week in New York City came to a close, The New Islander's Fashion Editor, Genevieve Tax, criticized the fashion industry for running on a seasonal schedule of its own, largely at the expense of real-world consumers. "Because designers release their fall collections in the spring and their spring collections in the fall, fashion magazines such as Vogue always and only look forward to the upcoming season, promoting parkas come September while issuing reviews on shorts in January," she writes. "Savvy shoppers, consequently, have been conditioned to be extremely, perhaps impractically, farsighted with their buying."[14]
Ethnic Fashion is defined as the Fashion of Multicultural groups such as African-American, Hispanics, Asians, etc. Examples of Ethnic Designer are FUBU, BabyPhat, FatFarm, Sean John, Etc. It is estimated that Ethnic Fashion has contributed over 20 Billion dollars in revenues.

Fashion Trends for Fall


1. VELVET Deep luxe velvet caught our eye.
We can't get enough of Proenza Schouler's exceptional
panné velvet graphic dress, while daywear boast fresh silhouettes from the likes of
Jenni Kayne, Steven Alan, and Tory Burch. Slick, chic, and tailored.

2. TUX LUXE Tuxedo dressing comes into play.
Menswear-inspired suits and separates were remixed
with tuxedo details creating a decadent directional statement. DKNY's tuxedo
striped cape coat will make for a standout topper, and we can't stop
swooning over Derek Lam's bright red and black trousers.

3. SHEEN Shimmer and shine makes everything look fine.
Come Fall, we're dousing ourselves in a little, or a lot, of glossy components.
Preen's multi-colored mash-up is a genius take on dressed-up daywear, and we're
obsessing over DVF's stunning horizontal striped dress.

4. PEPLUM Sweet poufs of volume add texture and depth.
Peplum detailing, no longer just for French aristocrats, received a fresh
face lift for Fall. Thakoon's fanciful take on the lumberjack plaid vest was a pure stroke
of genius. Other notable pieces hail from Marc Jacobs's bedazzled ensemble,
to more minimal looks from Preen, Peter Som.
 
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